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Conservation Alliance
March 23, 2010 / By: Allan
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I just wrote a check to pay our 2010 dues for The Conservation Alliance. The alliance is a group of outdoor industry companies whose motto is "Outdoor Business Giving Back to the Outdoors".
We have been a member of this group for at least five years and each year we simply write a check that goes to the alliance's coffers. That's all we do. The cool thing about the group, though, is that 100% of the donated funds goes to support local conservation efforts in the form of grants to non-profit groups. Recent grants have gone to the Appalachian Trail Conservancy, Colorado Mountain Club, and the National Parks Conservation Association. 34 grants in total were given out last year.
Even cooler, our little annual contribution is multiplied tremendously because the Conservation Alliance has a total of 170 members ranging from magazines (Men's Journal) to retailers (Eastern Mountain Sports) to manufacturers (Mountain Hardware). In total, the group has donated over $7 million to conservation causes.
Little old Zephyr Adventures is not last on the list - we are second to last, alphabetically. Regardless, we feel proud to be part of this group so we can do our own small part.
Posted In: Business of Adventure Travel